Relationship-first texting · Made in Canada

Keep your people close — one good message at a time.

Strum is text marketing and loyalty for local businesses. Customers opt in with a quick scan or text, you send them messages they're genuinely glad to get, and they earn rewards for coming back — with Canadian compliance handled in the background.

Text marketing & loyalty · always your brand · live in an afternoon.
Your Café
Morning, Sarah — your usual oat latte is on the menu today, and you're one visit from one on us. See you soon?Your Café · reply anytime
Be there at 9 🙌
49 Stars · a coffee on us, one scan away
What it feels like

The kind of texting people are glad to be part of.

For a local business, your regulars are the whole world. Strum is built to treat them that way — every message a small, welcome hello, every visit worth coming back for.

For your customers

Texts they're glad to see

  • Messages they're genuinely glad to get
  • A reward they'll happily walk in for
  • A little dashboard to choose what they hear, and pause when life is busy
  • A warm welcome the moment they opt in, with consent kept quietly on file
For your team

Simple to run, easy to love

  • One approved message, and anyone on staff can send it on-brand
  • A list that grows with a friendly QR
  • Loyalty that mostly runs itself
  • Your brand, from the first hello to the loyalty card
What you get

Everything you need to keep a relationship warm.

Always your brand

Customers see your name, your colours, your logo — on every message and every screen. White-label from the first hello to the loyalty card.

Loyalty they'll actually use

Points named whatever you like — Stars, Crows, Reps, Bucks. Earned with one quick QR scan, redeemed anytime. A coffee on us, or a class on the house — the reward that feels like the gift it is.

Messages worth receiving

Approved, on-brand templates anyone on staff can send with confidence. Every message sounds like you — the kind of note that earns a smile.

CASL, quietly handled

Express opt-in, sender identification, and a one-tap opt-out on every send — the Canadian rules taken care of in the background, so you can text with confidence.

A home for your customers

Reply DASH and they land in a tidy little dashboard — choose what they hear about, pause for a season when life is busy, and see their rewards. Just a tap, no password to remember.

One QR, two jobs

The same code signs new people up and earns a loyalty point on every visit. A scan says hello and says thanks — quick at the counter, with nothing to install.

Loyalty

Your regulars will come back for two little words: on us.

Strum's loyalty runs on warmth. Customers earn points with a tap, watch a reward they truly want get closer, and light up the day they hear "this one's on us." A thank-you with their name on it — the kind that earns a story, and another visit.

Earned, and almost there
One visit from a latte on us
9 of 10 visits · Your Café

They can see it coming. That pull of "almost there" is what brings them back through your door — one more visit, and it's theirs.

A little surprise, now and then
Lucky scan — today's muffin is on us.

Every so often a scan wins a little something unexpected. Those small surprises become the stories your customers tell their friends.

Call your points whatever fits your place — Stars, Crows, Reps, Petals. The feeling is always the same: earned, and given with warmth.

Why it's called Strum

Strike a note, and everything near it answers.

Sand dances on a drumhead. Water trembles in a pail. A sound reaches out, and the world around it responds.

A strum works the same way. Every message opens room for a reply — and a reply is where connection begins. That is what Strum is for: starting a real dialogue between you and the people you serve, one resonant note at a time. You strum; they answer; the relationship grows.

How it works

Live in an afternoon.

1

Set up your shop

Name it, drop in your logo and brand colour, pick your rewards and what you'll call your points. Up and running in minutes, and every bit of it wears your brand.

2

Grow your list, the right way

One QR doubles as opt-in and loyalty. A scan welcomes new customers with a clear opt-in on file, and earns a point for the regulars.

3

Keep in touch

Send messages people are glad to receive, reward the ones who keep coming back, and watch the relationships — and the repeat visits — grow.

Who it's for

Any place whose lifeblood is regulars.

CafésGift shopsSalons & spas Fitness studiosClinicsBookshops BreweriesRec centres & townsMarkets
Pricing

Fair, Canadian, and generous to small businesses.

Simple plans, a real free trial, and pricing that respects a local business's budget. Final plans are landing soon.

Built in Canada, for Canadian rules — CASL and carrier requirements handled.
Start free

Start keeping your people close.

Set up your shop today and send your first strum this week. No credit card to begin.